Tutorial · 3 min read
INTERACT Software Overview
From video coding to qualitative analysis: Discover how INTERACT's method-independent approach revolutionizes observational research with unlimited capabilities.

Whether you call it video coding, content analysis, event logging, or qualitative research, INTERACT is your comprehensive solution. This versatile software adapts to almost any observational research method while uncovering hidden patterns in your data that would be impossible to detect through traditional observation alone.
What You’ll Learn
- Discover how to implement your own observation methods and category systems
- Master simultaneous analysis of unlimited video sources
- Explore advanced data mining capabilities for discovering hidden patterns
- Learn about the flexible coding schemes for various research methodologies
- Understand how to extract meaningful results from complex observational data
Video Tutorial
Detailed Overview
INTERACT stands as the ultimate solution for all forms of observational research, whether you call it video coding, content analysis, tagging, event logging, or qualitative analysis. Its method-independent approach ensures that regardless of your research methodology, you’ll find the tools and features you need to succeed.
What sets INTERACT apart is its remarkable flexibility and scalability. The software allows you to work with an almost unlimited number of videos simultaneously, collecting vast amounts of data while maintaining precise control over your analysis. This unlimited capacity, combined with the ability to implement your own observation methods and category systems, makes INTERACT adaptable to any research context.
The true power of INTERACT lies in its ability to uncover hidden information within your observational data. Through sophisticated analysis tools including state space grids, co-occurrence filters, and sequence analysis, researchers can discover patterns and relationships that would be impossible to detect through pure observation. The software provides comprehensive statistical analysis capabilities, generating clear visualizations of frequencies, percentages, and durations that can be quickly transformed into publication-ready charts and graphs.
INTERACT’s flexibility extends to data management and processing. The software allows you to add metadata, refine categories, and adjust your coding as your research evolves. With built-in reliability checks and the ability to create templates for complex analysis routines (including Python script integration), INTERACT ensures both efficiency and accuracy in your research process. The platform’s export routines ensure that your data remains accessible for further processing in third-party applications, making it a truly integrated solution for today’s research needs.
For more than three decades, researchers have relied on INTERACT to help them gain insights that would otherwise be unattainable. Whether you’re conducting behavioral studies, analyzing interactions, or exploring complex social phenomena, INTERACT provides the tools and flexibility needed to unlock the full potential of your research data.
INTERACT: One Software for Your Entire Research Workflow
From data collection to analysis—including GSEQ integration—INTERACT has you covered.
